Trinidad Office of Outdoor Recreation (TOOR)

Founded 2021

Vision: To establish Trinidad, Colorado as the outdoor recreation hub of southern Colorado and northeastern New Mexico.

Mission: The mission of the Trinidad Office of Outdoor Recreation is to enhance the economy of Trinidad and the quality-of-life of Trinidad and regional residents and visitors by providing and promoting quality outdoor recreation assets, programs and events. 

Office objectives: 
  1. Inventory, develop and promote outdoor recreation assets in the region 
  2. Create, develop, support and promote new and existing outdoor recreation programming
  3. Create, develop, support and promote new and existing outdoor recreation Signature Events
  4. Develop and promote a marketing campaign (Trinidad:True Outdoors) that promotes Trinidad as southern Colorado's and northeastern New Mexico's hub for Outdoor Recreation

Along with the various state Offices of Outdoor Recreation the Trinidad Office of Outdoor Recreation incorporates the Confluence Accords as part of its organizational identity and guiding principles. 

01.CONSERVATION & STEWARDSHIP
  • Work with the public, private, and nonprofit sectors to advocate for conservation and stewardship of land, air, water, and wildlife, and for public access to them.
  • Facilitate public-private partnerships to enhance public outdoor recreational access, infrastructure improvements and conservation efforts.
  • Educate and empower the public on the importance and interrelatedness of a healthy environment, outdoor recreation and a vibrant economy.
02.EDUCATION & WORKFORCE TRAINING
  • Engage with educators to support environmental and outdoor learning opportunities for early and life-long outdoor activity, career development, and advocacy for outdoor recreation.
  • Promote workforce training programs for technical training, skill mastery, and business opportunities across the spectrum of outdoor industry careers.
  • Promote interest, participation, and diversity in the outdoors for all, supporting opportunities for early and life-long outdoor learning.
03. ECONOMIC DEVELOPMENT
  • Collaborate with all stakeholders to establish and improve sustainable outdoor recreation infrastructure and funding.
  • Engage federal, tribal, state, and local governments, as well as local and regional economic development organizations to attract, retain, and expand business and market the outdoor recreation economy.
  • Address barriers to businesses' success in the outdoor recreation economy.
04.PUBLIC HEALTH & WELLNESS
  • Address social determinants of health by increasing outdoor recreation opportunities for people of all backgrounds and abilities.
  • Partner with health & wellness stakeholders to determine shared values and common goals, build relationships, and generate innovative partnerships to fulfill shared visions.
  •  Assist in quantifying impacts of access to outdoor recreation and related social determinants on healthcare outcomes and costs.

 Affiliated Outdoor Recreation Organizations & Other Resources